2024 Zions Bank Wasatch Back Economic Summit

 Beyond Boundaries: Connecting Regions, Empowering Communities, Fueling the Economy

May 14, 2024 | 8:00 AM - 5:00 PM
Grand Summit Hotel | 4000 Canyons Resort Dr, Park City


2024 Summit Agenda

7:30 am - 8:00 am: Event check-in and breakfast

8:15 am: Keynote Speaker with Robert Spendlove, Senior Vice President, Economic and Public Policy Officer, Zions Bank

9:15 am - 10:30 am: Breakout Sessions

  • Breakout Room 1: Keeping the Wasatch Back Moving:
    Learn about the continued evolution of transportation and transit along the Wasatch Back, and how leaders in the space are continuing to prepare for the future to ensure a robust workforce, a healthy economy and a vibrant Wasatch Back Community.
  • Breakout Room 2:  Growth in the Wasatch Back:
    Get an update on the latest developments and their potential economic impacts on the Wasatch Back.  Hear from the experts on how future development will impact workforce, affordable housing, commercial development, and the broader Wasatch Back Economy.  Gain perspective from respected developers on how they balance the business of development with meeting the goals and desires of the communities they work in. 
  • Breakout Room 3: A Regional Approach to Tourism Marketing and Management:
    Dive into the intricacies of destination marketing and management, discovering how a regional perspective can enhance visitor experiences and drive a sustainable economy. Learn practical insights and techniques to foster partnerships, leverage resources, and learn how communities are working together to elevate the region's tourism industry.

10:45 am - 12:00 pm: Breakout Sessions

  • Breakout Room 1: The Economic Impact of Affordable Housing:
    Take a deep dive into the results of a recent economic impact study of affordable housing along the Wasatch Back and hear from experts on the importance of creating an affordable housing supply and its future impacts on the Wasatch Back workforce and economy.
  • Breakout Room 2: Utah and the Wasatch Back’s Changing Economic Landscape:
    Learn how Utah and the Wasatch Back’s economy continues to evolve.  Hear from experts on the industries of the future, future-proofing our key industries, and the opportunities that will continue to keep Utah’s economy the envy of any state. 
  • Breakout Room 3: Developing and Retaining the Future Workforce of the Wasatch Back:
    A robust and motivated workforce is critical to our economy and the fabric of our communities. Learn from experts on how new lines of talent are being developed and how you can tap into new and creative programs to help your business build and retain the workforce necessary for future success. 

12:15 pm - 2:00 pm: Lunch and Elected Officials Panel

2:15 pm - 3:30 pm: Breakout Sessions

  • Breakout Room 1:2024 Legislative Recap, Why it Matters and How to Get Involved: 
    We delve into the significance of recent legislative actions and their implications for Utah residents. Discover why understanding these developments matters for your community, business, and personal rights. Learn practical steps on how to engage with the legislative process, empowering you to actively participate and make your voice heard in shaping Utah's future.
  • Breakout Room 2: Leveraging AI Tools and Data to Benefit Your Business:
    Discover how AI technologies can unlock insights from your data, streamline processes, and drive growth in today's competitive landscape. Gain practical knowledge and actionable steps to harness the power of AI tools.

3:30 pm - 5:00 pm: Regional Mixer

Presenting Sponsors

Community Sponsors

Supporting Sponsors

Friends of the Wasatch Back